The worldwide online job market is moving in a clear direction. Traditional job boards are not able to face the pressure from social networks. Monster was the largest and most popular online job search engine in the world at the turn of the millennium. At the time of its greatest success in 2000, it reached market capitalization of $ 8.4 bn. The company, however, couldn't keep pace with the development of social networks, especially LinkedIn, which now has more than 430 million users. Monster began to lose its users and advertisers, and its market value as well. This trend has been especially noticeable in the last five years. Look at it in terms of Monster's and LinkedIn's financial indicators.
Selected financial indicators of Monster Worldwide and LinkedIn 2011-2015
| Monster | 2015 | 2014 | 2013 | 2012 | 2011 |
| Turnover (In thousands of dollars) | 666,903 | 725,571 | 76,3935 | 843,896 | 942,110 |
| Net profit (loss) (In thousands of dollars) | 73,612 | (289,289) | (482) | (258,719) | 53,794 |
| Shareholders equity (In thousands of dollars) | 481,406 | 474,745 | 844,145 | 880,039 | 1,164,127 |
Source: Annual Report 2015, Monster Worldwide
| | 2015 | 2014 | 2013 | 2012 | 2011 |
| Turnover (In thousands of dollars) | 299,0911 | 221,8767 | 1,528,545 | 972,309 | 522,189 |
| Net profit (loss) (in thousands of dollars) | (164,761) | (15,320) | 26,769 | 21,610 | 11,912 |
| Shareholders equity (In thousands of dollars) | 4,468,643 | 3,325,392 | 2,629,394 | 908,424 | 624,979 |
Source: Annual Report 2015, LinkedIn Corporation
Using similarweb.com, we prepared a clear demonstration for you by comparing the number of visits to Monster.com and LinkedIn.com. It's interesting that compared to its total volume of traffic, Monster is more successful in terms of visits from search engines. The total number of visits, however, speaks for itself. While Monster recorded 32.8 million visits per month over the last six months, LinkedIn encountered 907 million visits a month.
Do the same trends apply on the online job market in the Czech Republic? As you might guess, they don't. You can read more about it in the next article.
-kk-