Články z oblasti vzdělávání a poradenství

Are you hiring a PR agency? What to look for (2/2)

The previous article suggested what questions to ask when choosing an appropriate public relations…

Are you hiring a PR agency? What to look for (1/2)

Many businesses simply cannot afford to have an inhouse team consisting of experts in all the roles…

What to do so as to outperform competitors

Competition can make our lives tough. It may be advantageous for consumers but it can cause…

What marketers on social media should be doing

What do you need to know when preparing your marketing strategy? Read on to find out.

Tips on how to promote your lead magnet

In order to generate leads online, you need a lead magnet. This is very often a piece of content…

Improving customer service: make it straightforward

Providing a customer service which is without friction and hassle is what creates the perfect…

B2B evolution: Staying relevant thanks to digitisation (2/2)

As mentioned in the previous article, consumers today are better informed about products and…

B2B evolution: Staying relevant thanks to digitisation (1/2)

Maybe it is time to rethink B2B value propositions. After all, digitisation is changing everything,…

Businesses not using the potential of online reviews of products and services

Most people today order some things online. Whether it be food, electronics, clothing, furniture or…

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