Články z oblasti vzdělávání a poradenství

Is it your dream to replicate the success of Apple?

Ken Kocienda worked at Apple for 15 years. Now the former principal engineer of the company has…

Social media (1/2): Are they hindering diversity?

It is clear that some monopolistic platforms must exist. We just need to make sure that social media…

Digital products: Why internationalisation is not always a smooth ride (2/2)

The previous article described what obstacles some companies with a digital product need to…

Digital products: Why internationalisation is not always a smooth ride (1/2)

Many digital products make it big globally. WhatsApp is based on the idea that a text message can be…

Cyber attacks: what to beware of

If you thought that the cyber criminals behind ransomware attacks always want their pay-off…

Hyper-personalised customer experiences (2/2): Connected customer journey

Here we will elaborate on the concept introduced in the previous article. A hyper-personalised…

Hyper-personalised customer experiences (1/2): Do you have the right mindset?

Even with ever-changing technology, one element remains constant – the customer.

Should everyone be agile? (2/2)

Organisations would like to be efficient and innovative. But can that really be achieved by Agile?…

Something to consider before paying for customer acquisition

After introducing a new platform, you anticipate an inflow of cash. However, it is then crucial to…

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