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Market research: What to use it for

With new technologies, there are many ways of finding out what a company should do in order to…

Tough marketing decision: in-house marketing team or agency?

Imagine the following situation: You have a great product. You know your business can become a…

Is Airbnb losing its charm?

Hosts using Airbnb are becoming significantly more professional. The shift is visible in the way…

When the manager is hiding: don’t misuse working remotely

Leading remotely is hard. But on the other hand, being remote is also easier for managers as far as…

Are people paying attention to your webinars?

During webinars, training sessions and meetings held online, presenters usually don’t feel very…

Promoting your business with videos (2/2): Finding the best video

The previous article offered some basic tips on how use video in marketing. Now let’s take a look at…

Promoting your business with videos (1/2): How to start

Businesses today know that incorporating videos into their digital marketing campaigns is a…

How does technology lead to increased income inequality? (2/2)

Income inequality is to some extent driven by inequalities between firms. The previous article …

How does technology lead to increased income inequality? (1/2)

The general trend is unmistakable: in 2014, in the US alone, the income share of the top 1% was 81…

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