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Study: Procurement in 2025

Significant changes in procurement will occur in the years ahead and not only in the purchasing…

Which industries will die because of lack of customers?

When there is a new generation, things can change. Today, members of generation Z (people who were…

Is your business really customer-focused?

When you are in a field with more than one supplier, the only thing that can differentiate you from…

Study: The impact of company names on their economic results

Can a company's name affect its economic performance? This was the question for Jan Hanousek and…

Digital reinvention of your business (2/2): Digital transformation

The previous article described how you might approach changing the business model of your company.…

Start-ups that make it: Two French stories

Here are some valuable reflections articulated by two founders of two start-ups in France.

Digital reinvention of your business (1/2): What consultants advise

In order successfully to change your company into a digital one, you need to be customer-centric,…

Business online: Responsive website design

For a website to be considered responsive, it must look and work the same across all screens.…

Understand your customers: ask the right questions in customer surveys

Anyone who is interested in what customers think should know how to prepare a customer experience…

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