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4 cases where it is not worth closing a deal

Every salesperson has experienced a client who, after a while, makes the salesperson think it might…

4 steps to building a prospect's trust

To a certain extent, it is not so relevant what product you sell and of what quality or how…

To engage the client, you must respect them

Respecting a prospect should be automatic in every sale. This is why it's surprising how many sales…

The biggest competition in sales? Clients' indecision

In the long run the biggest enemy of sales is customers' indecision and their inclination to…

4 ways of proceeding to a close at the end of a meeting

If a sales meeting is going as it should, you have made a sufficient needs analysis and at the same…

Should a good presentation really be short?

We hear it everywhere: at all costs, keep your sales presentations short and brief; do not overwhelm…

Why you shouldn't avoid unpleasant questions during meetings

We see it all the time. Salespeople are smiling at a prospect from ear to ear, pretending that…

A guaranteed way to engage a prospect: by telling stories

Keeping a prospect engaged during a business meeting is essential for bringing negotiations to a…

You must engage prospects with your first sentence. After that they stop listening

English has an apt term elevator pitch that is used in connection to sales. It means a short,…

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