Články z oblasti vzdělávání a poradenství

How to improve you customer experience

Providing first class customer service is not enough - that should be granted. Customers are looking…

13 lessons of WOM Marketing

13 lessons of WOM Marketing Word of mouth marketing is trying to work with what people are saying…

LinkedIn to launch new tools for marketers

LinkedIn plans to introduce new functions for companies, which will enable them to use this network…

Google AdWords new feature: Location targeting

Google Inc. improved its search function by targeting paid search…

The specifics of selling in start-ups

If you are setting up a business, certain recommendations regarding sales techniques may not work…

Google+ launches the first ATL campaign

United Kingdom - Google launches its first big ATL campaign for Google+ to increase the number of…

A novelty or a new trend?

Marketing planning should ideally be able to recognize what novelties are likely to disappear in a…

How to sell your marketing strategy to the sales department?

In order to achieve a continuous inflow of customers, their loyalty …

Product differentiation

Products can be differentiated from competition based on quality, service or price. There is a…

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